The more information you have at your disposal the better placed you are in making decisions.
Visualising your data is the first step in understanding behaviour patterns and trends. Accuracy of data is of course critical before attempting any analysis.
The practice of utilising Business Intelligence (BI) involves being able to integrate and understand the information a company creates and manages. In order to do this, first you need a suitable platform to collect the data then a way of displaying it in a user-friendly format. There are many tools available to aid in these tasks. Whether you want to access a data dashboard, produce PDF reports or integrate with third party services, we always recommend identifying your Key Performance Indicators (KPIs) first, so as not to get lost in all that juicy data. Of course, you should also be prepared to learn new and unexpected things, that’s what data analysis is for. Numbers don’t lie, and those that understand their BI are better placed to make decisions moving forward.
We strive to ensure all our data visualisations are clear and easy to understand by viewers. We follow the IBCS standards for data visualisation and encourage you to do so too. Find out more about the IBCS standards here.
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Being a data driven agency, we understand the importance of being able to access your information and view it in a easy to understand way. We've done extensive work in this area, developing forensic reporting methods that allow you to integrate information alongside improved data visualisation tools. Once you have this in place, we can help you produce stunning custom reports from any data source.